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The Greensboro Coliseum Complex was conceived as, and continues to be a multi-building facility to serve the Citizens of Greensboro and the surrounding area through a broad range of activities, including athletic events, cultural arts, concerts, theater, and other entertainment, educational activities, fairs, exhibits, and public and private events of all kinds, such as conventions, convocations, trade and consumer shows. It is both a primary center of activity for the community as well as one of many resources central to community-wide events. Therefore, the Complex must provide opportunities for community activities and events while operating as a facility which generates economic activity in Greensboro.
The management philosophy of the Complex must include operating financial self-sufficiency with annual excesses retained for maintenance and improvements. It is the responsibility of the Citizens of Greensboro to preserve the Complex by funding capital projects beyond the capability of the operating budget.
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